Lots of companies pay lip service to their customers, but at Swanson Health Products, we mean it when we say it is you, our customers, who make our company succeed. My father always had great personal interest in his customers and he passed that commitment down as a basic foundation on which this company stands.
This week I had the opportunity to sit down with one of our longtime customers, Dr. Gary Kohls of Duluth, Minnesota. Dr. Kohls made the six-hour journey from Duluth to Fargo just to visit our facilities and see first-hand where the products he routinely recommends to his clients originate.
I want to take this opportunity to thank him publicly for his interest in Swanson Health Products, his patronage over the years and, most of all, for the great service he provides the community of Duluth and surrounding areas.
You see, Dr. Kohls is not your average family physician. He spent many years working in the rural areas of Northern Minnesota, where many small communities exist up to an hour or more away from a hospital or treatment center of any kind. That in itself is challenging and laudable work, but for Dr. Kohls it was just the beginning.
After “burning out” on rural medicine (Imagine working 19 hour days, on your own, with little to no professional support!), the “country doctor” took a sabbatical during which he read extensively, rejuvenated his spirit and considered what his next step might be. He later accepted a position as an attending physician at a psychiatric center, and this professional re-entry set the course for the next phase of his career.
While providing basic medical services to the patients of the center, Dr. Kohls developed a deep interest in the shared physiology underlying many of their mental health issues, regardless of diagnostic labels. He determined that almost every patient had endured some sort of trauma—physical, emotional or both—prior to developing their particular brand of mental ill-health. He began digging deep into the obscure research journals most doctors don’t have the time or interest to read, educating himself on the physiology of the brain and how it is influenced by our environment and our experiences.
Today, Dr. Kohls is an expert on Post-Traumatic Stress Disorder and believes that an overwhelming majority of those suffering from poor mental health are experiencing physiological brain changes that occurred as a result of traumatic experiences. These changes within the brain, he contends, cannot be corrected or alleviated by the use of modern pharmaceuticals. These drugs, says Dr. Kohls, serve only to mask the problem and potentially create further biological changes within the brain that are not only dangerous but possibly permanently debilitating.
Dr. Kohls now operates an independent clinic called Mind Body Medicine, where he specializes in Holistic Mental Health. His approach focuses on education, prevention and restoration. And almost every person he sees is provided with a personalized supplementation program. (Thanks again for the business, Doc!)
This is really exciting work and Dr. Kohls should be commended for his unconventional practice. Unfortunately, the work is exhausting and he is only able to see a limited number of people. How many doctors do you know who spend a minimum of one hour with each new patient? So the good doctor is now refocusing his career yet again. He’s embarking on a mission to educate other professionals, teach them his successful techniques and also reach out to the patient community with an offer of hope and an alternative perspective to long-term care.
I fully support Dr. Kohls efforts and I am excited to help him bring his message to the greater health community. We’ll be hosting a radio call-in show on our Swanson-sponsored Saturday wellness program that airs on local Fargo station KFGO (listen online at www.kfgo.com every other Saturday at noon). We’ll also be arranging some local lectures as well, which will be filmed and posted on our partner website iHealthTube.com. I’ll keep you posted on the details as they develop.
If you’re interested in learning more about Dr. Kohls’ unique approach to mental health care and holistic wellness, or if you’d like information about how you can arrange for him to speak to your community group or professional organization, post a message in the comments section of this blog (comments are moderated prior to posting, so if you’d like your message to be kept confidential simply state “confidential” in your text). I will pass your inquiry along.
Although my time in the office is increasingly limited and much of my work (including this blog post) is done from the road, I encourage all of our customers to stop in for a visit just like Dr. Kohls did this week. We’re always happy to receive you and show you around. Thanks again to Dr. Kohls and to all of you loyal Swanson customers—without you, we would never achieve our goal of bringing wellness to the world.